Maximum Listing Exposure with Georgia MLS Services
Now more than ever, it is critical to ensure your real estate listings are promoted online via the channel’s buyers are actively using to search for their dream home. In a market where inventory is low, and pent-up demand is forcing buyers to move fast, utilizing every tool available is crucial to the success of your business.
We are excited to share data analytics from our consumer facing website, GeorgiaMLS.com, and highlight services available to you as a member of Georgia MLS to enable you to help consumers across Georgia realize their goal of homeownership.
GeorgiaMLS.com in numbers: 4.6 million listings viewed
In the first three months of the year, 787,978 individuals searched for properties on GeorgiaMLS.com. When the coronavirus struck in April, online house hunting continued with 891,394 house hunters visiting our website April through June.
Through the same period January – March, 4.5 million listings were viewed, while 4.6 million listings were viewed April – June. This is a huge indicator that, despite the pandemic, an active real estate marketplace continues to thrive across Georgia.
Georgia MLS Members Active as Ever
As with all our services, we try to encourage and enable adoption by providing training via live webinars and on-demand videos via our YouTube channel.
Since January 2020, we are delighted to report a continued steady increase in the number of our members accessing the Georgia MLS website to ensure their listings are visible to the public.
In June 2020, 28,247 members logged in to utilize the services, a 67% adoption rate of all members. We encourage all agents to maximize the value of their membership and encourage you to get it touch if we can help.
How house hunters are using GeorgiaMLS.com
If you are unfamiliar with our consumer-facing website, we would like to summarize the most popular features. Primarily, buyers create a profile, save properties to their favorites, and email any property to a friend, family member or agent in one click. However, the value for prospective buyers goes beyond searching for properties.
Buyers also use the website to find a real estate agent. People do business with people, and a complete personal website, free to any GAMLS member, will help improve your visibility and likelihood of contact. We highly recommend all agents ensure their profile is up to date with current contact details and, most importantly, upload a profile image. For tips on how to update your profile, please watch this short video.
Customize your public Georgia MLS Website Today
As a member of Georgia MLS, we provide a public website for agents to create a custom branded web presence to gain maximum exposure for your listings. Once agents upload listings to GAMLS.com, these listings are automatically populated on both or consumer facing website (GeorgiaMLS.com) and your custom branded website.
Upon setting up your public website, agents can customize the website design from a selection of themes, drive the public to your website by customizing the URL and view the website analytics to gain a better understanding of how your listings are performing.
To set up your public website, please view the following video where our Member Services Manager, Greg Epps, will take you through the process step-by-step.
Click here to view an example of a custom branded website. (Credit: Rowenna Bauza, NACA.)
We are here to help
In summary, if you have not done so already, we encourage you to:
Update your profile on GAMLS.com with profile image and contact details.
Customize your FREE GeorgiaMLS website.
- Update your profile on GAMLS.com with profile image and contact details.
- Customize your FREE GeorgiaMLS website.
- Check out the Georgia MLS YouTube Channel for the latest webinars and training
As always, the Georgia MLS team is here to support you. We thank you for your membership, and if you have any questions please call us at 770-493-9000 or email firstname.lastname@example.org.